How the University of Michigan Saves Time and Drives Results with a Foundation of Quality Data

While there are many ways to research net worth and find potential donors, there is an opportunity cost if the data is inaccurate, outdated, or limited to the ultra-wealthy. The University of Michigan's development team tested and measured multiple data vendors to evaluate quality with the goal of improving prospect research as well as DEI initiatives. In this webinar, you will hear what they learned and take away new methods for ensuring data quality and leveraging people insights for fundraising and other critical initiatives within your organization. 


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Mike Vincent

VP of Customer Success, Windfall


Craig Leonard

Senior Director of Prospect Development and Analytics, University of Michigan


Kelli North

Assistant Director of Development Research, University of Michigan, DEI Initiatives

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