WEBINAR

Tuesday, February 10th, at 1:00 PM ET / 10:00 AM PT

Are your premium sellers chasing the wrong guests? Do you know which fans are actually capable of upgrading—before you reach out? Are your best premium opportunities hiding in plain sight inside your database?

Premium teams don’t struggle with how to sell experiences. They struggle with where to focus.

The result? High-capacity VIPs are overlooked. Premium inventory was pushed to the wrong guests. Sales effort wasted chasing the wrong signals.

This session shows how modern wealth and career data, combined with AI, can unlock premium demand for sports and entertainment brands.

Join Windfall’s hospitality GTM experts, Tyler Dillard and Norm Wolff, who will explore practical ways to incorporate data-driven strategies into your day-to-day operations and revolutionize your approach to VIP engagement and premium experience sales.

This session will explore:

• How to prioritize premium sales outreach by identifying which guests to focus on and when to introduce ultra-luxury offers
• Why premium buyers behave differently from standard ticket buyers—and why demographics and past spend fall short
• How combining financial capacity with intent signals outperforms engagement alone
• How to surface “hidden premium” buyers most likely to upgrade into suites, VIP packages, and high-margin experiences
• Bonus: New ways to identify and engage VIPs through Windfall’s expanded SaaS and AI Application

Please complete the form to reserve your seat. We hope you and your team will join us.